Every local business should be on Yelp to monitor public feedback about their products and services, but surprisingly just 1,000,000 or so businesses listed on the site have actually claimed their business' page on the social review platform. While... (Read More)
Can you guess what one of the most underutilized online marketing tools is? It’s email!
The most ironic thing about it, however, is that Email Marketing can be the most powerful tool to get messages to your audience. This is especially true if... (Read More)
As a business owner you've likely come to grips with the fact that your plate is full.
You’d like to be everywhere, all the time, and you’d like to ensure that every aspect of your business receives the attention it needs. Needless to say... (Read More)
You’ve got an event coming up, and you want to fill every seat. How do you throw a champagne event on a beer budget? With social media!
Here’s how.
Have a unique, event-specific hashtag. The key here is to research it first. You need to... (Read More)